
Recently I’ve been in Oldenburg (Germany) again and heard some news regarding version 11.2 of the Management Server. Next to lots of other cool features the Management Server 11.2 will provide a preview for mobile devices (phones/tablets). The reason why I find this very important is the likelihood of having more and more mobile web sites in near future. Some years ago mobile web sites have been a nice “add-on” in regards to the web presence. Organizations were able to show to the audience that they use state-of-the-art technology but at the end of the day not too many people really used smart phones. Nowadays almost everyone uses a smart phone or tablet pc….and consumes tons of information via those devices. As a result, the option to have a preview covering these devices is vital for all companies that use a WCMS to create their web site. Without a proper preview it’s hard (or nearly impossible) to see the web pages in the same way as users of those devices do and without control ….the user-experience will probably not increase 😉

On the above displayed screenshot we see the normal preview in SmartEdit, the preview for a tablet pc (resized but looks the same as the normal one) and for a smart phone. The difference between the preview for the smart phone and the other ones is that a different image is used. And here the importance of a preview for mobile devices is getting clearer 😉
Just a few examples of things that might be different on mobile devices…
- Logos
Of course it’s a good idea to resize the original logo (or chose another similar one especially if there is a text used within the logo that needs lots of space)….saves space and no one is really interested in an oversized logo with the text:”Company xy, the cradle of intelligent and effective software design!” - Search
Not everyone uses the search. Therefore it can be hidden in a slider that is just visible when someone hovers over the search button. - Navigation
As the main navigation isn’t used by all users (because some of them just read the overview page) it can be put at the bottom of the page or placed in a modal dialogue (http://ui-dev.jquery.com/demos/dialog/#modal) . - Images in general
Depending on the size of the device images might be scaled or –as displayed on the screenshot- replaced by other images. - Texts
Difficult 😉 Some people prefer to have the normal text that is also used on the “normal” web site, others like a shortened text and a “read more” link.
At the end mobile devices are an important factor that has to be considered. Mobile devices aren’t just fun, they enable business.
So… I hope this article provided some new information for you. If you have a WSM project that’s already based on a responsive design then make sure to update to version 11.2 and try the new preview. And if you plan to relaunch the web site of your organization then make sure to think about a responsive web design 😉
On my android phone I can login into cms and usage the smartedit full. Will this only transformed into a app?
Sorry for the confusion and thanks for your question but the article deals with the option to use a preview for mobile devices, not the option to work with the system using a tablet or phone….that’s the topic of one of my next articles 😉 So what I described is that you can open a preview that displays the current page as it would look like on an iPhone/iPad or similar devices. So it’s “just” a new preview. If you’d wish to have any other information just drop me a line!
Hi Manuel,
Thanks for your insights into 11.2! Mobile websites with or without responsive design are definitely part of coming relaunch projects here in Austria as well. According to the roadmap (Oct. 2012) WSM 11.1 should be released in April and 11.2 in Dec. 2013. Is this still true?
Thanks for your udpate!
Thomas
Hi Thomas, the release of WSM 11.1 started with a set of webinars and announcements in April and and the software will be available for the public in May. So you’re right regarding 11.1. In regards to 11.2 the date of december is what I’ve heard as well and when I remember the last few releases then I think that we’ve been in snyc with the official announcements but I’m probably the wrong person to make official statements 😉 Cheers, Manuel
That is great news to read, Manuel! I was just a bit confused due to your last paragraph where you wrote “… make sure to update to version 11.2 …” Now I know my customers are well prepared for the mobile challenge in digital marketing. I guess there will be some Austrian success stories to share regarding WSM 11.n this year. Follow my blog and posts 🙂 Cheers, Thomas